var content = "<div class=\"abouttxt\"><b>Behind the Brand</b><br /><br />The leader in premium denim continues to redefine the fashion landscape with its sophisticated fits, innovative washes and trend-setting styles. Famous for \"instant-favorite\" jeans, the modern classic brand now includes denim collections for men and kids, as well as shirts and outerwear.</span><br /><br /><span class=\"aboutlink\"><a href=\"http://shop.nordstrom.com/C/6009907/0~2376780~6009391~6009905~6009907?origin=brand_splash_text\">START SHOPPING</a></div><br /><br />";